Launch of Rishabraj Trident in Juhu

Problem Statement

To create a campaign for Rishabhraj Trident that captured the essence of the project as a whole, along with the address’s history and appeal, without making it look like a typical luxury pitch.

Our Approach

Gulmohar Road is known for housing some of the country’s biggest names in business and culture, it is definitely what we like to call - a true billionaire’s address. We built our strategy around this reputation and created the concept of “The Billionaire’s Choice.”